Proposal
Prepared for The BBM
Valid until: 16/07/25
Our Ethos
Bespoke. Distinctive. One of a kind. Just like you.
Client Overview
The BBM
Our Services
Over the following sections you will find more information on the services we discussed, including deliverables and associated investment. If you have any further questions please don't hesitate to get in touch with Vicky at vicky@rarestudio.com.au
01/
Mini Brand / Logo Development
Using your existing logo as a foundation, we will refine your Brand Identity to differentiate The BBM from Guerriere, keeping a consistent link between the two for brand recognition but ensuring The BBM feels sufficiently different to work as a standalone brand. We will also develop your brand colour palette and typography suite so that you have a consistent brand style going forwards.
Finally, all your new brand elements will be presented in a single page brand guideline document that will help you to carry your brand style across other applications consistently.
Deliverables
Logo development for The BBM, including primary logo(s), secondary logos and small versions for use as Favicons, Social Media profiles etc.
Typography suite and guidelines on how to use.
Finalised logo pack providing The BBM logo and its variations in print and web-ready formats.
Single page brand guidelines in the form of a Brand Board so that your branding can be replicated consistently whatever the application.
Not Included
Please note that you will need to purchase your own font licenses where applicable. We will always discuss costs of any custom fonts with you beforehand to ensure you're happy.
Investment: £600 GBP
02/
Landing Page
A beautiful online presence through which to bring The BBM brand to life, engage with potential customers and build a community of like-minded beauty lovers. Responsive, enticing and designed for maximum impact, even at pre-launch.
Deliverables
Detailed wireframe design with finalised copy, images and strategically chosen sections to highlight the most important aspects of The BBM's mission.
A fully responsive and beautifully designed landing page, built on Squarespace, Wordpress or Shopify.
Integration with chosen Email Marketing platform for seamless signups.
1:1 training session to show you how to update your landing page when needed.
Not Included
Website hosting (or paid plan for Squarespace and Shopify), domain hosting, any required webfont licenses if applicable.
Investment: £800 GBP
Phase 2
Included below are additional services that might be helpful at a later date to suit your growing business needs. If you would like any more information on these services or would like to add on to your current project, please drop me an email.
Additional Design Support
From branded event materials to additional packaging development and everything in between, Design Days are tailored to what you need.
Investment starts at £600 GBP.
Shopify Website
The perfect online hub from which to sell your products, Shopify allows your website to adapt as your business grows.
Investment starts at £4000 GBP.
Email Marketing with Klaviyo
Setup of the most powerful email marketing platform and automated flows to allow your marketing to do the heavy lifting while you sleep.
Investment starts at £750 GBP.
Payment Plans
If you would like to arrange a payment plan with us, spread over the duration of your project, just email me at vicky@rarestudio.com.au
Next Steps
I hope that I've provided enough information for you to make your decision. If you would like to move forward with any aspect of this proposal, please email me at vicky@rarestudio.com.au and we can get the ball rolling!
I will then send you a contract for your chosen project deliverables that also contains a link to make your payment. As mentioned above, if you would like to arrange a payment plan just let me know and I'll do my best to accomodate.
Frequently Asked Questions
Is there anything I need to provide?
For your mini brand / logo development, we will need all your existing logo and branding material. For your landing page, once we have decided which platform is best suited to your needs, we will host on our own Shopify account or Wordpress hosting until the site is ready to launch.and is transferred over to you. For Squarespace we will ask you to create an account and add us as a team member.
How do I provide content / needed items?
Each of my clients has their own folder on the studio google drive where I store all your work in progress and eventually your final files. I will share the link for your folder after onboarding.
How long will the process take?
We will work on the landing page content together according to your schedule - this process will probably take a few weeks. The build side will take approximately 1 week.
What payment methods do you accept?
We accept bank transfers in AUD, GBP and EUR, and card payments via Stripe.
I need help with copy writing, is this something you can do?
We don't do copywriting ourselves, however we have worked with some amazing copywriters that we could recommend. We have worked alongside them on previous projects and are able to integrate their process and schedule seamlessly into your project as an additional member of the team.
Can you help with Social Media?
We don't provide social media management services at this time, however all of our brand identity projects include a full suite of social media templates (for stories and feed posts) that are provided in Canva for ease of use. These allow for easy editing and updating so that you have a full toolkit available either for yourself or to pass over to a social media manager / agency.